Playtech and MGM Resorts International have unveiled a groundbreaking strategic partnership aimed at revolutionizing the iGaming industry with innovative live casino content. Branded as MGM Live, this exclusive offering will feature captivating live gaming experiences streamed directly from the gaming floors of two iconic Las Vegas Strip properties: MGM Grand and Bellagio Resort & Casino. The partnership aims to redefine the iGaming experience by blending MGM Resorts’ prestigious brand reputation with Playtech’s innovative game content and technological expertise.
Expanding global reach:
This collaboration marks a significant milestone in both companies’ strategic visions. Bill Hornbuckle, CEO & President of MGM Resorts, expressed enthusiasm about the venture, stating, “The launch of this new and exciting live casino offering… furthers our strategic vision to be the world’s premier gaming entertainment company.” Emphasizing their commitment to unparalleled customer experiences, Hornbuckle highlighted MGM Resorts’ global influence and dedication to delivering exceptional hospitality and entertainment.
Initially, MGM Live will feature classic casino games such as single and double-zero roulette and baccarat, streamed live from the dynamic casino floors of MGM Grand and Bellagio. As the partnership evolves, plans include expanding the portfolio to include exclusive access to Playtech’s diverse game offerings, branded TV game shows, and celebrity-hosted trivia events, promising unique entertainment experiences synonymous with Las Vegas extravagance.
Mor Weizer, CEO at Playtech, echoed the sentiment, stating in the company’s press release, “We are thrilled to partner with MGM Resorts, a world-renowned gaming and entertainment brand.” Weizer highlighted Playtech’s role as a leading technology provider in regulated markets, underscoring the partnership’s focus on pioneering a new category of live entertainment for global audiences. Both companies prioritize innovation while upholding stringent standards for player protection and responsible gaming practices.
Commitment to safer gambling:
As technology partners, Playtech will ensure that the MGM Live experience adheres to the highest standards of player safety and responsible gaming practices. The alliance aims to provide players with immersive, on-demand access to next-generation gaming experiences while promoting a secure and enjoyable environment for online gaming enthusiasts.
Known for its best-in-class hotels, world-class casinos, and unparalleled entertainment offerings, MGM Resorts combines luxury and excitement at its national and international locations. Meanwhile, Playtech leads the industry with its cutting-edge gambling software, services, and platform technology across various verticals, including casino, live casino, sports betting, virtual sports, bingo, and poker.
With Playtech’s technological expertise and MGM Resorts’ global prestige, the partnership anticipates a seamless integration of advanced gaming solutions into the iGaming landscape. This collaboration not only enhances MGM’s market presence but also sets a new benchmark for live casino entertainment worldwide.
By leveraging the allure of Las Vegas and the technological prowess of Playtech, MGM Live promises to deliver unmatched gaming experiences to global audiences, setting a new standard for the iGaming industry.
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Vanja Mitic 2024-06-21 13:26:25